SPECIAL PRICING
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Member BenefitsMembers enjoy access to exclusive products and special pricing, with instant savings of 10% off your order and up to 30% off on select items. Although membership is typically exclusive to existing customers, we are currently offering free memberships for a limited time as part of a special promotion.
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Ask For The Best Deals
For the best prices, we encourage you to contact us directly. While we can't advertise lower prices, there are often special deals we can offer. This includes manufacturer promotions, discounts on clearance items, bundled deals for multiple items, or simply because we're feeling generous! Reach out to us via email, chat, or phone before your order ships to unlock these exclusive savings.
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We Price Match
Keeping up with the latest pricing and promotions from all our partners can be a challenge. That's why we offer a price matching guarantee. If you find a lower price elsewhere for the same model, not only will we match it, but we'll also beat it. This ensures you always get the best deal with us. So, if you spot a better price, just let us know, and we'll take care of the rest. Shop with confidence, knowing you're getting the best value.
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Remarkable 8K realism with ultimate Mini LED contrast
The entertainment you love. With help from Google.
With 700,000+ movies and TV episodes, live TV, and more available across 10,000+ apps, Google TVTM takes streaming and live TV to the next level bringing together your favourite entertainment from across your apps and organizing it all, just for you.1Movies on us with BRAVIA CORE
Enjoy streaming high-quality 4K UHD movies included with the BRAVIA CORE app, exclusively on select Sony TVs.2Hands-free help from Google Assistant
Simply use your voice to search and access entertainment, get answers, control the TV and smart home devices, and streamline your day. Just say "Hey Google" to get started.1Discover new ways to enjoy TV with BRAVIA CAM
With Ambient Optimization Pro, the picture and sound automatically adjust according to your room environment and seating location. Additionally, you can video chat with family and friends using your big screen.16Everything you stream. All on one screen.
Browse movies, TV episodes, live TV and more from across your streaming services in one place, including Netflix, Prime Video, Disney+, YouTube, Apple TV, Max, Peacock and many more.1TV for the whole family
Discover a fun collection of movies and shows for the whole family. Pick from a selection of playful avatars and themes, set parental controls to restrict what streaming services are shown, limit watching time, and even set bedtimes.1,13Stream from your phone
Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.1Works with AirPlay
With Apple AirPlay support, you can share pictures, video, or audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from your favourite apps, the Apple TV app, or even from Safari.14Auto HDR Tone Mapping
HDR settings of the PS5 console areautomatically adjusted to your Sony TVfor detailed, high-contrast scenes.7Auto Genre Picture Mode
Picture quality is automatically optimizedwhen switching between playing gamesand watching movies.7All your game settings in one place
Game Menu puts all your gaming picture settings and exclusive assist features in a single easy-to-manage interface.4HDMI 2.1 gaming
Get the advantage in high-performance gaming with HDMI 2.1 features like 4K/120, VRR, and ALLM.5Next generation picture and sound with Cognitive Intelligence
See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sonys intelligent Cognitive Processor XR. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.
Incredible realism with intense contrast and brightness
Experience unprecedented dynamic range with deep blacks and brightness you can feel. Powered by Cognitive Processor XR, our unique XR Backlight Master Drive utilizes an advanced local dimming algorithm to control thousands of Mini LEDs with absolute precision. Further enhanced by XR Contrast Booster 20, the backlight is focused for maximum brightness creating scenes rich in dazzling highlights with deep, detailed blacks and natural colors.
A wide colour spectrum for real-world shades and hues
See colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables Sony BRAVIA XR TVs to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural with the same accuracy as the human eye.
The entertainment you love. With help from Google
See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy just ask Google. Try saying, Hey Google, find action movies to search across your favorite apps.
Bring the cinematic experience home, enjoy included movies with BRAVIA CORE
With the BRAVIA CORE app, enjoy the latest Sony Pictures Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included credits to choose from hundreds of the latest release movies to redeem. In addition, youre subscribed to an amazing selection of movies to stream anytime and as many times as you like.BRAVIA CORE is the first in the industry to feature Pure Stream technology, achieving near lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.
Enjoy immersive and engaging cinematic content as the creator intended
See your favorite content the way it was always meant to be watched with a range of technologies that preserve the creators intent. Dolby Vision brings scenes to life with striking highlights, deeper blacks, and vibrant colors.IMAX Enhanced content brings the immersion into the home with digitally remastered movies that provide full screen picture and more powerful sound just as the creator intended.Netflix Adaptive Calibrated Mode allow you to enjoy Netflix original content in original studio picture quality by working together with the ambient light optimization feature of BRAVIA XR TVs to immerse you in your favourite shows by optimizing the picture brightness based on your room lighting conditions.BRAVIA CORE Calibrated Mode automatically adjusts to the optimal picture settings to create a truly exceptional at-home movie viewing experience.